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How to experience the finest cup of tea

Saturday, September 19th, 2009

By Greg Lui

There’s an art and ritual to tea.There is also a complex matrix in the way it is grown, processed, steeped and served. However tea is a beverage that is destined to be savoured. And when it comes to enjoying the finest cup of tea, our taste buds need some basic training.

The front and back of the tongue contain the taste buds, and while all taste buds are capable of detecting sweet, sour, bitter and salty flavours, there are varying degrees of sensitivity. To achieve the highest experience, when tasting tea, elegantly roll the tea around your mouth to allow all of your taste buds to participate in the detection of the finer flavours of the tea.

There are only three basics you need to consider when you evaluate the taste of fine tea: look, smell, taste.

Look. You can tell a lot about a tea simply by analysing its appearance. The tea should be poured into a clean white tea cup so that you can examine the colour.

Smell. Swirl your tea. This releases molecules in the tea allowing you to smell the bouquet or aroma. After you smell the tea, sit back and contemplate the aroma. Don’t try to “taste” the tea yet, concentrate only on what you smell.

Taste. The most important quality of a tea is its balance of sweetness, grassiness, aromatic and tannic. If you really want to learn and develop a strong affinity for the world’s finest teas make sure to sip it slowly. The key is to sip it, not gulp it. There is no such thing as bottoms up when you are drinking tea. Occasionally, I personally enjoy my tea with a small piece of fine dark chocolate. As you get more familiar with fine teas, your refined taste buds will tell you what is the perfect accompaniment with your cup of tea.

And when it comes to the finest teas, the Opulent Collection represents the pinnacle of quality, taste and freshness. Try all 17 unique offerings exclusively at Blenz Coffee.

Blenz new line of tea Now abailable at all Blenz Outlets

News Flash update

Friday, September 11th, 2009

What is Ceremonial Matcha?

Thursday, August 27th, 2009
Best Award Matcha is the oldest variety of shade-grown Japanese green tea, traditionally used in Zen Buddhist ceremonies for over 800 years. Ground into a fine, jade-green powder using granite grinding wheels, Matcha is whisked with water to create a unique, beautiful and richly flavorful drink.Four weeks before the annual harvest, the tea plantations of the famed Nishio region are covered with tarp shading, eliminating up to 90% of the natural light. The tea plants compensate for this loss of light by increasing chlorophyll content in their leaves. Only the best hand-picked tea leaves are then steamed, dried and cut to remove veins and stems.
For more information on Ceremonial Matcha and it’s health and nutritional benefits, please visit www.blenzstore.com/Ceremonial-Matcha.

Blenz North Granville reopens

Monday, August 24th, 2009

Franchised Partner, Frank Scott, has reopened the newly renovated Blenz North Granville operation. Here are a couple of photos of the opening party. Customers had the opportunity to sample Blenz fine products including premium coffee, loose leaf tea and cold summer beverages.

For more Blenz imgaes visit flickr

Blenz coffee served with a side of convenience

Wednesday, August 12th, 2009

* Press Release
* Source: Visa Inc.; VISA Canada
* On Wednesday August 12, 2009, 12:00 pm EDT

Companies: Visa, Inc.

<< Visa payWave technology offers convenience and the security benefits of chip >>

TORONTO, Aug. 12 /CNW/ – Visa Inc. (NYSE: V – News) announced today in Canada that Blenz The Canadian Coffee Company Ltd. is the latest company to join the growing roster of Visa payWave(TM) contactless payment enabled merchants. Visa payWave allows consumers to simply “wave and go” when stopping for their favourite Blenz beverage.

“Visa payWave makes everyday transactions faster and more convenient,” said Mike Bradley, Head of Products, Visa Canada. “It’s exciting to see one of British Columbia’s largest coffeehouses offering Visa payWave to its customers.”

“We’re excited to have found one more way to help our customers to enjoy their day. With Visa payWave, they’ll see fewer and quicker line-ups and they can pick up their beverage and be on their way with just a friendly wave”, says George Moen, President, Blenz.

Fifty-three Blenz locations in British Columbia will be equipped with Visa payWave terminals that can help increase speed at the cash register, which is an important consideration for quick service restaurants.

The deployment of Visa payWave-enabled Visa cards and point-of-sale terminals is closely aligned with Visa’s migration to chip card technology in Canada. Visa employs a layered approach to its fraud prevention efforts, including technology on the card itself as well as on Visa’s processing network to help heighten security efforts.

About Visa Inc.

Visa operates the world’s largest retail electronic payments network providing processing services and payment product platforms. This includes consumer credit, debit, prepaid and commercial payments, which are offered under the Visa, Visa Electron, Interlink and PLUS brands. Visa enjoys unsurpassed acceptance around the world and Visa/PLUS is one of the world’s largest global ATM networks, offering cash access in local currency in more than 170 countries.

About Blenz The Canadian Coffee Company Ltd.

Blenz The Canadian Coffee Company Ltd. is a premium retailer of handcrafted coffee, tea and other innovating and delicious specialty beverages. All of Blenz’ beverages are made in-store from only the highest quality ingredients available. Blenz’ commitment to serving a great cup of coffee, providing and excellent customer experience, and providing world-class training, has fuelled Blenz’ growth from its inception. Blenz operates a network of over 100 franchise locations in British Columbia, Japan, the United Arab Emirates, Kuwait and the Philippines.

For further information

Carla Morin, Visa Canada, (416) 860-8850, camorin@visa.com
Sarah Van Lange, Fleishman Hillard, (416) 645-8173, sarah.vanlange@fleishman.ca

Blenz News Flash

Tuesday, August 11th, 2009

SHAKEN ICE TEA Shaken Iced Tea is a signature Blenz drink made with fresh brewed premium loose leaf tea ……more